Asahi Beer Mug
The Daily Yomiuri newspaper reported yesterday that Asahi Breweries Ltd. has taken back the top spot in the beer market in Japan after two years in second place to Kirin.
Asahi was top in the first half of 2010 with 37.1% of sales followed by Kirin with 36.4%, Suntory… Continue reading
Aeon Supermarket, Japan
With the on-coming onslaught of the unbearably humid Japanese summer Beer manufacturers in Japan are finding ways to maximise their sales, and big supermarket chain Aeon recently launched a ￥88 ($1) daisan (beer-like drink) onto the market.
Tax on alcohol is (compared to say the UK) very cheap, with whiskeys and… Continue reading
Orion Rich from Japan
I came home from work the other day and found two new daisan’s (Japanese third-category beers) from Orion Brewery in Okinawa in the fridge. Actually my wife found them in the supermarket that day, Orion Brewery didn’t send me them unfortunately, which would have been… Continue reading
Japanese Football Team Colours
As anyone who has a passing interest in football – and that doesn’t describe me – knows, there’s the World Cup taking place this year in South Africa.
Now, I have no interest in football, but I do have perhaps more than a passing interest in… Continue reading
This question bugged me for quite a while when I first discovered that Japan has 3 categories of beer, and I don’t mean lager, beer, bitter, etc.
Japanese Happoshu
Thankfully, an article in the Daily Yomiuri yesterday cleared it up for me.
The reason Japan has 3 different categories of beer is… Continue reading
