Wine, Beer, Sake, Whiskey Blog at MoIppai » Beer Reviews

The Asahi “Pepsi” Challenge

MoIppai — Sun, 25 Oct 2009 04:24:00 +0000

A couple of months ago I was the lucky recipient (along with 1.5 million other people in Japan) of this in the post…

Asahi Tasting Package

An Asahi Beer “Pepsi” Challenge Kit. Well, actually it’s an Asahi Happoshu Taste challenge as it’s to mark the release of Asahi’s new Cool Draft Happoshu.

In the box there’s a can of the Cool Draft, two plastic cups, a score sheet and a hilariously stereotypical instruction sheet which explains that the “wife” is supposed to fill the two cups, one with Asahi Cool Draft and the other with the “husbands” favourite beer behind his back so it’s a blind taste.

Asahi Taste Challenge

I love the overalls she’s wearing.

(...)
Read the rest of The Asahi “Pepsi” Challenge (210 words)

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Post tags: Asahi, Beer, Beer Reviews, Beer tasting, Happoshu, Happousei, Japanese beer, Japanese lager, Taste Challenge

Autumn Beer in Japan

MoIppai — Sat, 03 Oct 2009 04:35:19 +0000

Looks like Autumns arrived in Japan.
How do I know? Well it’s not the sharp change in weather (it’s less humid but still in the high 20s), or the change in leaves (that hasn’t started yet), no, I know it’s Autumn because the Autumn Beers have gone on sale!

Kirin Taste of Autumn Lager (Aki Aji)

The Japanese beer companies love to release new cans or new kinds of beers, seemingly every month.

Well this is the latest from Kirin, Aki Aji (Taste of Autumn)

It’s not a bad lager actually (some of the special beers they bring out seem to be random experiments in taste), but this one I’ve bought a few times and still enjoy.

Full bodied, fruity and refreshing.

I haven’t actually seen any other autumn beers from other companies yet, but I’ll keep looking.

Updated (15/11/09) :
Finally found another Autumn beer! This one is from Suntory and is called Aki Nama (click for review). It’s a pretty good beer actually but unfortunately I found it in the clearance bin at the off license as it looks like the Winter beers are on their way.

Aki Nama - Autumn Beer from Suntory

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Welcome to the MoIppai Blog

MoIppai — Sun, 19 Apr 2009 04:13:39 +0000

I’ll be writing about any news related to wine, beer, whiskey, or maybe sake (seeing as I’m living in Japan), that I find on the net or newspapers etc. Also, anything I’ve been up to recently…related to drinking of course.
Wine tastings, sake brewery tours, to name a couple of things I’ve done recently I’ll get around to writing about soon.

So, hope you enjoy, and please sign up to become a reviewer at moippai.com and start reviewing your favourite wines or beers, etc. You can now add wishlists too, and you can print them out and take them down the off license next time you go.

See you soon, campai! (Cheers in Japanese)

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